On June 15, 2013, Jaeger-LeCoultre, as the official partner of the 16th Shanghai Film Festival, held a grand press conference and public auction dinner at the Shanghai Exhibition Center on the opening day of the film festival. , Watch House was invited to attend and experience the glorious 180-year history of its brand with Jaeger-LeCoultre.
Today’s Shanghai Exhibition Center has been completely renovated, and Jaeger-LeCoultre’s large-scale advertisements are very eye-catching. In the evening, the 16th Shanghai Film Festival will be held here.
The red carpet of the film festival is ready, and the stars will shine here tonight!
The media across the country has arrived on time, and everyone has an orderly admission.
This event is of great significance. The early media have already occupied the favorable terrain. They have set up ‘guns and short cannons’ and are doing all kinds of preparations nervously and orderly, for fear that every wonderful moment will be missed.
The micro-painted enamel master at the scene painted realistic paintings on the dial, showing us the eternal beauty of fine clocks and enamel art.
In order to promote the sustainable development of the Chinese film industry, Jaeger-LeCoultre donated the Master Ultra Thin Jubilee watch from the 180th Anniversary series for public auction at the dinner site. This series is limited to 880 pieces worldwide. This table is numbered ‘ 180 ‘, the proceeds will continue to be used for the restoration of classic Chinese old movies.
The event began with a speech by Mr. Lamborghé Jaeger-LeCoultre Global President. ‘Jaeger-Jacques announced in 2011 that it will cooperate with the Shanghai Film Festival for three consecutive years. The most important project is the restoration of classic old movies in China. In the past In the past two years, Jaeger-LeCoultre has funded the restoration of 4 old movies. This year Jaeger-LeCoultre will continue to fund the restoration of two other movies, namely ‘The Raven and the Sparrow’ and ‘The Beauty’. The restored film will be in the 2014 Shanghai Film Show during the festival. ‘The president’s speech made us look forward to next year’s Shanghai Film Festival again!
Today, Jaeger-LeCoultre officially announced that Ms. Zhao Wei, the highest female box office director in China, has officially become the brand ambassador for Jaeger-LeCoultre! At the press conference, Director Zhao told everyone about the transformation process from a famous actor to a famous director. After so many years, Director Zhao’s woman charm has not only become more mature and elegant, but her body has been kept quite good.
At the press conference, Director Zhao showed Jaeger-LeCoultre’s latest Reverso Cordonnet Duetto women’s silk double-sided flip watch. This watch was set with a total of 1251 diamonds, wrapped around a hand like a silk chain.
In the face of Jaeger-LeCoultre’s women’s silk chain double-sided flip watch, Director Zhao expressed a lot of love, hoping that one day he could own one, and said that after wearing this watch, he really did not want to pick it!
Finally, the conference ended in a cheerful atmosphere!